Do I need a paid tool to track AI visibility?

No. You can measure AI Share of Voice manually for free by running a fixed prompt set across the four engines and logging every business named. Paid tools are worth it once you want to track dozens of prompts continuously, across competitors, without doing it by hand.

Which AI visibility tools cover Singapore?

Most major tools — Profound, Otterly.AI, Peec AI, LLMrefs, Ahrefs Brand Radar and Semrush — let you set a country or location context, so they can be configured for Singapore. Always confirm the tool supports Singapore localisation and the specific engines you care about before subscribing.

How much do AI visibility tools cost?

As of 2026, entry tiers commonly start in the rough range of US$30-100 per month for small-business plans, with mid-market tools running a few hundred per month and enterprise platforms costing far more. Pricing changes often, so check the current plans directly.

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Best AI visibility tracking tools (2026)

Q: What is an AI visibility tracking tool?

An AI visibility tracking tool automatically runs a set of prompts across AI assistants like ChatGPT, Perplexity, Gemini and Claude, then records how often your brand is named, how prominently, alongside which competitors, and from which sources. It is the AI-era equivalent of a rank tracker.

An honest rundown for Singapore businesses · by Addure · Published June 2026

The short answer

An AI visibility tracking tool runs prompts across ChatGPT, Perplexity, Gemini and Claude and logs how often your brand is named, how prominently, and from which sources. The main 2026 names are Profound, Otterly.AI, Peec AI, LLMrefs, Ahrefs Brand Radar and Semrush. You don't need one to start — the free manual method works — but a tool pays off once you're tracking many prompts continuously.

What these tools actually do

An AI visibility (or "answer engine") tracker automates what you'd otherwise do by hand: it runs a set of prompts across the AI assistants on a schedule, then reports how often you're named, your recommendation rank, which competitors you appear alongside, and which sources the answers cite. Think of it as a rank tracker for the AI era — measuring your AI Share of Voice instead of your Google position.

The main tools in 2026

Tool	Best for	Notes
Profound	Mid-market & enterprise	Deep "answer engine insights" — prompt volume, sources, sentiment. Powerful, priced for bigger budgets.
Otterly.AI	SMEs & agencies	Tracks brand mentions, links and sentiment across AI search; approachable entry tiers.
Peec AI	SMEs & marketers	Clean AI-visibility analytics with competitor benchmarking; popular with lean teams.
LLMrefs	Budget / starters	AI rank tracking across engines and keywords; often has a free or low-cost tier to begin.
Ahrefs Brand Radar	Existing Ahrefs users	Tracks brand mentions inside AI Overviews and assistants; convenient if you already use Ahrefs.
Semrush (AI toolkit)	Existing Semrush users	Adds AI-visibility tracking to the familiar SEO suite; good if you already live in Semrush.

Others worth knowing as the category grows: Scrunch AI, Goodie, Knowatoa, Trakkr and the big enterprise platform Conductor. The space is moving fast — new entrants appear monthly.

Roughly what they cost

Pricing changes constantly, so treat these as directional and check the current plans before subscribing:

Free / starter: manual tracking (free), plus low-cost or free tiers on tools like LLMrefs.
Small business: roughly US$30–100/month for entry tiers on tools like Otterly.AI and Peec AI.
Mid-market: a few hundred dollars a month for more prompts, competitors and seats.
Enterprise: Profound and Conductor scale well beyond that.

How to choose (a short checklist)

Engine coverage — does it track all four you care about (ChatGPT, Perplexity, Gemini, Claude), plus Google AI Overviews?
Singapore localisation — can you set a Singapore location/context? Local answers differ from generic ones.
Source visibility — does it show which third-party pages the answers cite? That's what tells you where to get listed.
Competitor benchmarking — can you track rivals' share of voice next to yours?
Prompt volume & seats — enough for your real question set without jumping a pricing tier.

The honest take: a tool measures, it doesn't move the needle

This is the part most tool round-ups skip. A tracker tells you where you stand — it doesn't make AI name you. The work that actually moves your AI Share of Voice is off the dashboard: a clean technical foundation, answer-first content, a consistent business entity, and third-party citations (listicles, directories, reviews, press) that AI repeats. A tool is the scoreboard; the citations are the game. Start by measuring — manually is fine — then spend your budget on the work that changes the number, not just on watching it.

Where to start

If you're new to this, measure once by hand using our step-by-step AI Share of Voice method, see how bad (or good) the gap is, and only then decide whether a paid tracker is worth it. For the strategy that closes the gap, see how to get your business cited by AI in Singapore.

Skip the setup — get your snapshot free

We'll run five of the highest-intent questions your customers ask, across ChatGPT, Perplexity, Gemini and Claude, and send you a one-page snapshot of where you stand against competitors. No tool, no call required.

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Frequently asked questions

What is an AI visibility tracking tool?

A tool that automatically runs prompts across ChatGPT, Perplexity, Gemini and Claude and records how often your brand is named, how prominently, alongside which competitors, and from which sources. It's the AI-era equivalent of a rank tracker.

Do I need a paid tool?

No. You can measure AI Share of Voice manually for free by running a fixed prompt set across the four engines and logging every business named. Paid tools earn their keep once you're tracking dozens of prompts continuously.

Which tools cover Singapore?

Most major tools — Profound, Otterly.AI, Peec AI, LLMrefs, Ahrefs Brand Radar and Semrush — let you set a country or location context, so they can be configured for Singapore. Confirm localisation and engine coverage before subscribing.

How much do they cost?

As of 2026, entry tiers commonly start around US$30–100/month for small businesses, with mid-market tools at a few hundred and enterprise platforms higher. Pricing shifts often — check current plans directly.